The Mysterious Book Promo

I received an email this morning:

Henry Bloomburg <bloomburg@youcannevergoback.com>	4:10 AM (4 hours ago)
to bcc:

I don't know who this is going to reach, and I don't know what will happen when it does.

I'm sorry if he gets to you the way he got to me. 

My name is Henry Bloomburg, and I am a private investigator. I was on a case when I first noticed the man. Except he wasn't a man. 

I saw him from the corner of my eye, and it's like he's stuck there. Stuck inside me, somehow, and I can't get away.

I've tried, but I know the truth now - once you start searching, you can never go back. 

You have to look closer. Follow the clues - they're everywhere. If you follow them, you'll see him too. We have to see him to stop him. But I don't know how to get him out once he's there. I can feel him in me, crawling, like a fly on meat.

I can prove it's happening. There are clues all around. Just look. Look closer. You'll see him too, and I don't know if we'll all be damned or not so I'm sorry for this. I'm sorry.

Please. Help me. I can't stop. 
***

It's interesting if a bit vague. I guessed either someone was demented, or a writer had gotten hold of my email. I searched for "Henry Bloomburg" and "email" to see if it were a scam or a book. Book, it turns out.

Needless to say, some people will be ticked. An advertisement? I thought it was another Nigerian scam! 

But I'm intrigued. I like the semi-meta element and set-up. This campaign piqued my interest anyway. Hopefully, I didn't ruin his mystery through the powers of Googling. Good luck, Colum. Your ad worked on me.